SAF Yacht Club Logo Design Competition Brief
“SAF Yacht Club (SAFYC) is a sailing and marina Club in Singapore that provides comprehensive sea-sports activities, social events, boating and yachting pleasures to outdoor enthusiasts. The Club’s operation started in 1967 and had 2 running clubhouses until 2017 when we had to give up our Changi clubhouse to pave the way for national development. As the operations were finally consolidated in our Sembawang clubhouse, the management pushed for the redevelopment of the Club for more facilities and a better environment for members.
With the developments and upgrade of the Club, an update of the brand was also kicked-off. The brand update will start with a Logo Competition for the new and refreshed SAFYC logo that will carry the values and image of the Club.
We take pride in our mission to provide effective and efficient boating and sailing facilities as well as services in a conducive and harmonious environment so that our Members can positively experience the joy of sea-sport activities and social interactions. With the new logo of SAFYC, we hope to embody the essence of the nautical lifestyle that the Club provides.”